Astoria Living, the design-led luxury furniture and lifestyle destination, announces the opening of its flagship Experience Center at MG Road, Sultanpur, New Delhi. The 18,000 sq. ft. space invites architects, interior designers, developers, and discerning homeowners into an immersive journey of refined design, artful details, and quiet luxury.
The Astoria Living Experience Center is a curated sanctuary of global craftsmanship and premium, design-forward furniture and lifestyle pieces. It is a comprehensive universe of premium interiors defined by timeless elegance and understated luxury.
Balancing accessibility with exclusivity, Astoria Living combines technical expertise and a deep understanding of homeowners’ evolving aspirations to craft environments of refined elegance and enduring quality. Each piece is handpicked for a quiet life of luxury, chosen for its superior quality and cutting-edge design. Each collection carries forward the brand’s belief that luxury lies not in what announces itself, but in what endures.
“We believe luxury should be felt, not just seen. Our Experience Center redefines how interiors are designed by immersing you in thoughtfully curated spaces that celebrate global craftsmanship and enduring quality, allowing you to see, touch, and feel premium furniture before making it your own.” says Atil Yadav, Creative Director, Astoria Living
Astoria Living is shaped by global aesthetics yet informed by personal narratives. Living well, for the brand, is an art, found in the balance between beauty and comfort, between what you bring into your home and what your home brings into you. With this launch, the Experience Center invites visitors to pause where the heart stirs and follow their instincts, letting design meet them halfway.
Rooted in the art of refining everyday spaces into timeless experiences, Astoria Living helps create spaces that inspire a deep sense of contentment — spaces where light lingers, textures invite touch, and every piece tells a story. A chair turns into a sculpture of comfort, a table a quiet stage for conversation, and a sofa a refined silhouette of rest. Every detail has been shaped to create spaces that feel both considered and personal.
